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Brew Boss: Running a Student Coffee Business
Grade 12Other14 days
★★★★★
5.0 (1 rating)Coffee BusinessEntrepreneurshipTeamworkBrand IdentityGlobal Coffee CultureBusiness PlanCommunication Skills
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Inquiry Framework
Question Framework
Driving Question
The overarching question that guides the entire project.How can we design, implement, and manage a successful and sustainable coffee business within our school that caters to the preferences of our teachers while fostering teamwork, communication, and entrepreneurship skills?Essential Questions
Supporting questions that break down major concepts.- How can we effectively plan and organize a coffee business that meets the needs of our teachers and runs smoothly within a school setting?
- What are the key elements of a successful business plan for a coffee service, and how can these be applied to create a profitable and sustainable business?
- In what ways can we develop a menu and recipes that cater to the preferences of our teachers while ensuring cost-effectiveness and sustainability?
- How does creating and managing a coffee business help us develop essential soft skills like communication, teamwork, and entrepreneurship?
- What strategies can we employ to ensure our coffee business is both delicious and profitable, while collaborating with community experts?
- How can we design a brand package that effectively represents our coffee business and appeals to our target audience?
Standards & Learning Goals
Learning Goals
By the end of this project, students will be able to:- Develop planning and organizational skills necessary for running a successful foodservice business.
- Enhance communication, teamwork, and employability skills through real-world application.
- Create a comprehensive business plan including menu development, recipe costing, and brand packaging for a coffee business.
- Understand and apply basic financial concepts to ensure the business is profitable and sustainable.
- Collaborate with community experts to gain insights and improve the quality of the service.
- Develop a brand identity that effectively represents the coffee business and appeals to its target audience.
Teacher-Specified Standards
ST1
Primary
Demonstrate planning and organizational skills in a professional foodservice settingReason: This project requires students to plan and organize all aspects of a coffee business, which aligns with demonstrating planning and organizational skills in a professional foodservice setting.
ST2
Primary
Demonstrate effective workplace and employability skills, including communication, awareness of diversity, positive work ethic, problem solving, time management, and teamworkReason: Students will work in teams to operate the coffee business, necessitating the application of workplace and employability skills, including communication and teamwork.
ST3
Primary
Create a business plan for a specific type of foodservice establishment including menu development, recipe costing, equipment needs, staffing, and brand package development.Reason: Students will create a detailed business plan for the coffee business, covering aspects like menu development, costing, and branding, aligning with the standard.
Common Core Standards
CCSS.ELA-LITERACY.CCRA.SL.1
Secondary
Prepare for and participate effectively in a range of conversations and collaborations with diverse partners, building on others' ideas and expressing their own clearly and persuasively.Reason: The project involves working closely with peers and community experts, requiring effective communication and collaboration skills.
CCSS.MATH.CONTENT.HSF.LE.A.1
Supporting
Distinguish between situations that can be modeled with linear functions and with exponential functions.Reason: Students will need to model financial aspects and business growth, potentially applying concepts of linear and exponential functions to ensure profitability.
Next Generation Science Standards
NGSS.HS-ETS1-2
Secondary
Design a solution to a complex real-world problem by breaking it down into smaller, more manageable problems that can be solved through engineering.Reason: Designing and managing a coffee business involves solving complex problems by breaking them down into smaller tasks, aligning with this engineering standard.
Entry Events
Events that will be used to introduce the project to studentsCoffee Culture Quest
Students embark on a quest to explore various global coffee cultures and how they shape local coffee businesses. They present findings creatively (e.g., a visual map or documentary), prompting inquiry into how cultural elements can influence their coffee business's theme and offerings.📚
Portfolio Activities
Portfolio Activities
These activities progressively build towards your learning goals, with each submission contributing to the student's final portfolio.Activity 1
Coffee Culture Detective
In this activity, students will research various global coffee cultures to understand their influence on local coffee businesses. This will give them a foundation for creating a unique theme for their own coffee business.Steps
Here is some basic scaffolding to help students complete the activity.1. Research different global coffee cultures and how they influence local businesses.
2. Create a visual presentation (such as a map) to illustrate findings.
3. Identify cultural elements that can be adapted for the project's coffee business.
Final Product
What students will submit as the final product of the activityA visual presentation exploring global coffee cultures and ideas for adaptation.Alignment
How this activity aligns with the learning objectives & standardsST1 - Demonstrate planning and organizational skills in a professional foodservice setting.Activity 2
Teamwork in Action
Students will practice workplace and employability skills by working in teams to outline the operational aspects of running the coffee business, highlighting teamwork, communication, and time management skills.Steps
Here is some basic scaffolding to help students complete the activity.1. Form teams and assign roles based on skills and interests.
2. Develop a team action plan addressing communication, task delegation, and time management.
3. Conduct regular team meetings to track progress and make adjustments as needed.
Final Product
What students will submit as the final product of the activityA collaborative team action plan for operating the coffee business.Alignment
How this activity aligns with the learning objectives & standardsST2 - Demonstrate effective workplace and employability skills, including communication, teamwork, and time management.Activity 3
Brand Identity Workshop
Students will engage in designing a memorable brand identity for their coffee business, ensuring it's appealing and representative of their unique theme.Steps
Here is some basic scaffolding to help students complete the activity.1. Conduct market research to determine preferred brand elements among target audience.
2. Create drafts of potential brand names and logos.
3. Test the designs with focus groups and gather feedback.
4. Finalize the brand elements based on feedback.
Final Product
What students will submit as the final product of the activityA cohesive brand package with a name, logo, and design elements.Alignment
How this activity aligns with the learning objectives & standardsST3 - Create a business plan including brand package development, which includes designing a cohesive brand identity.Activity 4
Business Blueprint Extravaganza
This activity focuses on creating a comprehensive business plan for the coffee shop, which teams will use as a roadmap throughout the project.Steps
Here is some basic scaffolding to help students complete the activity.1. Outline the coffee shop's concept and target audience.
2. Develop a detailed menu with cost analysis and pricing strategies.
3. List necessary equipment and facilities along with justification.
4. Determine staffing needs and outline job descriptions.
5. Design a brand package including name, logo, and aesthetics.
Final Product
What students will submit as the final product of the activityA detailed business plan for the coffee shop.Alignment
How this activity aligns with the learning objectives & standardsST3 - Create a business plan for a specific type of foodservice establishment, including menu, recipe costing, and brand package development.🏆
Rubric & Reflection
Portfolio Rubric
Grading criteria for assessing the overall project portfolioCoffee Business Project Rubric
Category 1
Planning and Organization
Evaluates students' ability to plan and organize the coffee business effectively, considering global coffee cultures and creating a business plan.Criterion 1
Research and Cultural Influence
Assesses the ability to research global coffee cultures and identify elements that can be adapted into the business.
Exemplary
4 PointsConducts thorough research into diverse coffee cultures, presenting nuanced insights and innovative ideas for cultural adaptation.
Proficient
3 PointsPerforms adequate research into various coffee cultures, offering clear insights and some creative applications for adaptation.
Developing
2 PointsCompletes basic research into coffee cultures with limited insights and occasional application ideas.
Beginning
1 PointsStruggles with conducting research, providing minimal insights into cultural influences and limited adaptation ideas.
Criterion 2
Business Plan Development
Evaluates the completeness and coherence of the business plan, including menu, brand identity, and operational strategies.
Exemplary
4 PointsDevelops a comprehensive business plan with detailed analysis of menu, costs, branding, and operation strategies, demonstrating sophisticated planning.
Proficient
3 PointsCreates a coherent business plan with well-analyzed sections of menu development, branding, and operational strategies.
Developing
2 PointsDrafts a partial business plan with inconsistencies in analysis and gaps in operational strategies.
Beginning
1 PointsPresents an incomplete business plan lacking key elements and coherence.
Category 2
Teamwork and Communication
Assess students’ effectiveness in collaborating, managing tasks, and communicating within the team and with community experts.Criterion 1
Team Collaboration
Measures the ability to work effectively in a team setting, contributing to a positive group dynamic and achieving collective goals.
Exemplary
4 PointsExhibits leadership in fostering team collaboration with outstanding communication and task contribution, enhancing team effectiveness and morale.
Proficient
3 PointsParticipates actively in team tasks, communicating well and contributing to team goals.
Developing
2 PointsEngages in team activities with inconsistent communication and contribution.
Beginning
1 PointsShows minimal involvement in team activities and struggles with communication and contributions.
Category 3
Brand Development and Identity
Evaluates students' creativity and effectiveness in developing a cohesive brand identity that represents their coffee business.Criterion 1
Brand Identity Creation
Assesses creativity and coherence in developing a brand name, logo, and design elements representative of the business concept.
Exemplary
4 PointsCreates a unique and cohesive brand identity with highly creative and appealing name, logo, and design elements aligning with the business concept.
Proficient
3 PointsDevelops a coherent brand identity with a creative name, logo, and design elements that align well with the business theme.
Developing
2 PointsPresents a basic brand identity with some creative elements, albeit with inconsistencies in theme alignment.
Beginning
1 PointsOffers a minimally developed brand identity lacking coherence and creativity in its elements.
Reflection Prompts
End-of-project reflection questions to get students to think about their learningQuestion 1
Reflect on the process of creating and running the coffee business. What challenges did you face, and how did you overcome them?
Text
Required
Question 2
On a scale from 1 to 5, how effectively do you feel your team communicated and collaborated throughout the coffee business project?
Scale
Required
Question 3
What aspects of your coffee business would you change if you had the opportunity to do this project again?
Text
Required
Question 4
Which skills do you believe you have developed or improved the most during the project, such as entrepreneurship, teamwork, or communication?
Multiple choice
Required
Options
Entrepreneurship
Teamwork
Communication
Organizational Skills
Problem Solving
Question 5
Reflect on how your understanding of coffee culture has influenced your approach to creating the coffee business. How did cultural elements shape your decisions?
Text
Required