Positive Vibes Campaign: Challenge Negative Thoughts
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Positive Vibes Campaign: Challenge Negative Thoughts

Grade 5Other3 days
This project empowers 5th-grade students to combat negative self-talk through a 'Positive Vibes Campaign'. Students learn to recognize and challenge negative thoughts, create positive affirmations, and design campaign materials to promote positive self-talk within their school and community. The project incorporates social-emotional learning skills, media analysis, and digital tools, culminating in a presentation to showcase their learning and impact.
Negative Self-TalkPositive AffirmationsCommunity CampaignSocial-Emotional LearningMental Well-BeingMedia AnalysisCampaign Design
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Inquiry Framework

Question Framework

Driving Question

The overarching question that guides the entire project.How can we create a campaign to transform negative self-talk into positive vibes within ourselves and our community?

Essential Questions

Supporting questions that break down major concepts.
  • How can we recognize negative self-talk?
  • What are the effects of negative self-talk?
  • What are the alternatives to negative self-talk?
  • How can we promote positive self-talk in ourselves and others?

Standards & Learning Goals

Learning Goals

By the end of this project, students will be able to:
  • Understand the impact of negative self-talk.
  • Develop strategies to recognize and challenge negative thoughts.
  • Learn techniques for promoting positive self-talk.
  • Create a campaign to promote positive self-talk and challenge negative thoughts within the community.
  • Apply social-emotional learning skills to address toxic negativity.
  • Understand the effects of negative self-talk on mental and emotional well-being.
  • Identify and implement alternatives to negative self-talk.
  • Promote positive self-talk in themselves and others to foster a more supportive environment.
  • Design a campaign that effectively communicates strategies for transforming negative self-talk into positive self-affirmations and actions.
  • Evaluate the effectiveness of the positive vibes campaign in promoting positive self-talk and challenging negative thoughts within the community.
  • Reflect on personal experiences with negative self-talk and the impact of the campaign on individual perspectives and behaviors.
  • Collaborate with peers to develop and implement the positive vibes campaign, fostering teamwork and communication skills.
  • Utilize digital tools and multimedia resources to create and disseminate campaign materials effectively.
  • Analyze the target audience and tailor campaign messages to resonate with individuals' experiences and perspectives.
  • Assess the ethical considerations involved in promoting positive self-talk and challenging negative thoughts, ensuring inclusivity and respect for diverse perspectives.
  • Explore real-world examples of campaigns and initiatives focused on promoting mental health and well-being, drawing inspiration and insights for their own campaign.
  • Adapt and refine the positive vibes campaign based on feedback and evaluation data, demonstrating continuous improvement and responsiveness to community needs.
  • Present the positive vibes campaign to the community, showcasing students' learning and impact.

Entry Events

Events that will be used to introduce the project to students

Mystery Package: Unpacking Negativity

The class receives a mysterious package filled with items representing negative thoughts. This immersive experience encourages students to explore the causes, effects, and solutions related to negative self-talk, setting the stage for creating a campaign promoting positive alternatives.

Day Without Negativity Challenge

Students participate in a 'Day Without Negativity' challenge, tracking their thoughts and feelings. Students share their experiences and insights, setting the stage for a deeper exploration of positive self-talk and the creation of a campaign to promote it.

Negative News Conference

Stage a mock 'Negative News Conference' where students present exaggerated negative stories. Students must reframe the narratives using positive self-talk strategies, challenging them to think critically about how they can promote positivity.
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Portfolio Activities

Portfolio Activities

These activities progressively build towards your learning goals, with each submission contributing to the student's final portfolio.
Activity 1

Affirmation Creation Station

Students learn and practice positive self-talk techniques.

Steps

Here is some basic scaffolding to help students complete the activity.
1. Research different positive self-talk techniques (e.g., affirmations, reframing).
2. Create personalized positive affirmations.
3. Practice using these affirmations daily and record reflections.

Final Product

What students will submit as the final product of the activityA list of personalized positive affirmations and a short reflection on how these affirmations make them feel.

Alignment

How this activity aligns with the learning objectives & standardsLearn techniques for promoting positive self-talk; Understand the effects of negative self-talk on mental and emotional well-being.
Activity 2

Campaign Brainstorm Bonanza

Students brainstorm and design campaign ideas to promote positive self-talk.

Steps

Here is some basic scaffolding to help students complete the activity.
1. Brainstorm different campaign ideas.
2. Identify the target audience for the campaign.
3. Develop key messages and activities for the campaign.

Final Product

What students will submit as the final product of the activityA campaign proposal outlining the target audience, key messages, and proposed activities.

Alignment

How this activity aligns with the learning objectives & standardsCreate a campaign to promote positive self-talk and challenge negative thoughts within the community; Apply social-emotional learning skills to address toxic negativity.
Activity 3

Materials Mania

Students create the campaign materials.

Steps

Here is some basic scaffolding to help students complete the activity.
1. Create visually appealing posters with positive messages.
2. Develop engaging social media content.
3. Produce a short video promoting positive self-talk.

Final Product

What students will submit as the final product of the activityA collection of campaign materials (e.g., posters, social media posts, videos).

Alignment

How this activity aligns with the learning objectives & standardsDesign a campaign that effectively communicates strategies for transforming negative self-talk into positive self-affirmations and actions; Evaluate the effectiveness of the positive vibes campaign in promoting positive self-talk and challenging negative thoughts within the community.
Activity 4

Presentation Powerhouse

Students present their campaign to the school or local community.

Steps

Here is some basic scaffolding to help students complete the activity.
1. Prepare a presentation outlining the campaign.
2. Present the campaign to the school or community.
3. Gather feedback from the audience.

Final Product

What students will submit as the final product of the activityA presentation of the campaign, including an explanation of its goals, activities, and impact.

Alignment

How this activity aligns with the learning objectives & standardsPresent the positive vibes campaign to the community, showcasing students' learning and impact; Collaborate with peers to develop and implement the positive vibes campaign, fostering teamwork and communication skills.
Activity 5

Negative Self-Talk Detective

Students identify and reflect on instances of negative self-talk in their own lives and in media.

Steps

Here is some basic scaffolding to help students complete the activity.
1. Reflect on personal experiences with negative self-talk.
2. Identify examples of negative self-talk in media (e.g., commercials, social media).
3. Analyze the impact of this self-talk.

Final Product

What students will submit as the final product of the activityA personal journal entry and a media analysis chart.

Alignment

How this activity aligns with the learning objectives & standardsUnderstanding the impact of negative self-talk; Develop strategies to recognize and challenge negative thoughts.
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Rubric & Reflection

Portfolio Rubric

Grading criteria for assessing the overall project portfolio

Positive Vibes Campaign Rubric

Category 1

Self-Awareness & Affirmation

This category assesses the student's ability to identify, reflect on, and challenge negative self-talk in their own lives and in media, as well as their ability to create and practice positive affirmations.
Criterion 1

Self-Reflection

Demonstrates the ability to recognize and articulate personal experiences with negative self-talk, showing insight into its impact.

Exemplary
4 Points

Demonstrates exceptional insight into personal experiences with negative self-talk, articulating complex impacts and nuances with clarity and depth. Provides specific, detailed examples and thoughtful reflections.

Proficient
3 Points

Demonstrates a thorough understanding of personal experiences with negative self-talk, clearly articulating its impacts and providing relevant examples and reflections.

Developing
2 Points

Shows an emerging understanding of personal experiences with negative self-talk, articulating basic impacts and providing some examples and reflections.

Beginning
1 Points

Shows a limited understanding of personal experiences with negative self-talk, struggling to articulate its impacts or provide relevant examples and reflections.

Criterion 2

Media Analysis

Demonstrates the ability to identify and analyze negative self-talk in media, understanding its impact on individuals and society.

Exemplary
4 Points

Demonstrates sophisticated analysis of negative self-talk in media, identifying subtle nuances and complex impacts on individuals and society. Critically evaluates the ethical considerations and implications.

Proficient
3 Points

Demonstrates thorough analysis of negative self-talk in media, identifying key themes and impacts on individuals and society. Evaluates the ethical considerations and implications.

Developing
2 Points

Shows emerging analysis of negative self-talk in media, identifying some themes and impacts on individuals and society. Briefly touches on ethical considerations and implications.

Beginning
1 Points

Shows limited analysis of negative self-talk in media, struggling to identify themes or impacts on individuals and society. Fails to address ethical considerations or implications.

Criterion 3

Affirmation Creation & Practice

Effectively creates personalized positive affirmations and demonstrates consistent practice, reflecting on their impact and effectiveness.

Exemplary
4 Points

Creates personalized positive affirmations that are exceptionally insightful and impactful, demonstrating consistent practice with detailed reflections on their transformative impact.

Proficient
3 Points

Creates personalized positive affirmations that are thoughtful and relevant, demonstrating consistent practice with clear reflections on their positive impact.

Developing
2 Points

Creates personalized positive affirmations that are somewhat relevant, demonstrating inconsistent practice with basic reflections on their impact.

Beginning
1 Points

Struggles to create personalized positive affirmations, demonstrating minimal practice with limited or no reflections on their impact.

Category 2

Campaign Design & Planning

This category assesses the student's ability to brainstorm and design creative and feasible campaign ideas, understand the target audience, and develop a comprehensive campaign proposal.
Criterion 1

Campaign Ideation

Demonstrates the ability to generate creative and feasible campaign ideas for promoting positive self-talk within the community.

Exemplary
4 Points

Generates exceptionally creative and highly feasible campaign ideas, demonstrating a deep understanding of the target audience and potential impact. Proposes innovative strategies and solutions.

Proficient
3 Points

Generates creative and feasible campaign ideas, demonstrating a good understanding of the target audience and potential impact. Proposes effective strategies and solutions.

Developing
2 Points

Generates some campaign ideas that may lack creativity or feasibility, demonstrating a basic understanding of the target audience and potential impact. Proposes limited strategies and solutions.

Beginning
1 Points

Struggles to generate campaign ideas, demonstrating a limited understanding of the target audience and potential impact. Fails to propose effective strategies or solutions.

Criterion 2

Target Audience Understanding

Demonstrates a clear understanding of the target audience for the campaign and tailors key messages and activities to resonate with their experiences and perspectives.

Exemplary
4 Points

Demonstrates an exceptional understanding of the target audience, tailoring key messages and activities with remarkable insight and sensitivity to their diverse experiences and perspectives. Customizes the campaign for maximum impact.

Proficient
3 Points

Demonstrates a clear understanding of the target audience, tailoring key messages and activities effectively to resonate with their experiences and perspectives. Optimizes the campaign for broad appeal.

Developing
2 Points

Shows an emerging understanding of the target audience, with some attempts to tailor key messages and activities to resonate with their experiences and perspectives. Requires some refinements for better appeal.

Beginning
1 Points

Shows a limited understanding of the target audience, struggling to tailor key messages and activities to resonate with their experiences and perspectives. Fails to create a compelling campaign.

Criterion 3

Campaign Proposal

Develops a comprehensive and well-structured campaign proposal outlining the target audience, key messages, and proposed activities, demonstrating a clear plan for implementation.

Exemplary
4 Points

Develops an exceptionally comprehensive and meticulously structured campaign proposal, demonstrating a strategic and detailed plan for implementation with innovative approaches to maximize impact and sustainability.

Proficient
3 Points

Develops a comprehensive and well-structured campaign proposal, demonstrating a clear and effective plan for implementation with practical approaches to ensure success.

Developing
2 Points

Develops a basic campaign proposal with some structure, demonstrating an emerging plan for implementation with limited details and potential gaps.

Beginning
1 Points

Struggles to develop a coherent campaign proposal, lacking structure and demonstrating a limited plan for implementation with significant gaps and inconsistencies.

Category 3

Campaign Material Creation

This category assesses the student's ability to create visually appealing and engaging campaign materials, utilize digital tools effectively, and communicate strategies for transforming negative self-talk into positive self-affirmations and actions.
Criterion 1

Material Creation

Creates visually appealing and engaging campaign materials (e.g., posters, social media posts, videos) that effectively communicate positive messages.

Exemplary
4 Points

Creates exceptionally visually appealing and highly engaging campaign materials that masterfully communicate positive messages with innovative design and compelling content. Demonstrates advanced technical skills and attention to detail.

Proficient
3 Points

Creates visually appealing and engaging campaign materials that effectively communicate positive messages with clear design and relevant content. Demonstrates strong technical skills and attention to detail.

Developing
2 Points

Creates campaign materials that are somewhat visually appealing and engaging, but may lack clarity in communication or have some design flaws. Demonstrates basic technical skills with some attention to detail.

Beginning
1 Points

Creates campaign materials that lack visual appeal and engagement, failing to effectively communicate positive messages with unclear design and irrelevant content. Demonstrates limited technical skills and attention to detail.

Criterion 2

Digital Tools & Multimedia

Utilizes digital tools and multimedia resources effectively to produce and disseminate campaign materials, demonstrating creativity and technical proficiency.

Exemplary
4 Points

Utilizes digital tools and multimedia resources with exceptional creativity and technical proficiency to produce and disseminate campaign materials that are highly innovative and impactful, pushing the boundaries of traditional communication methods.

Proficient
3 Points

Utilizes digital tools and multimedia resources effectively to produce and disseminate campaign materials that are creative and well-executed, demonstrating strong technical skills and proficiency.

Developing
2 Points

Utilizes digital tools and multimedia resources with some effectiveness to produce and disseminate campaign materials, but may lack creativity or technical proficiency in certain areas. Requires some improvements in skill application.

Beginning
1 Points

Struggles to utilize digital tools and multimedia resources effectively to produce and disseminate campaign materials, demonstrating limited creativity or technical proficiency and requiring significant support.

Criterion 3

Message Communication

Effectively communicates strategies for transforming negative self-talk into positive self-affirmations and actions through the created campaign materials.

Exemplary
4 Points

Masterfully communicates strategies for transforming negative self-talk into positive self-affirmations and actions through the created campaign materials, demonstrating exceptional clarity, insight, and persuasive power that inspires transformative change.

Proficient
3 Points

Effectively communicates strategies for transforming negative self-talk into positive self-affirmations and actions through the created campaign materials, demonstrating clarity, insight, and persuasive power that encourages positive change.

Developing
2 Points

Communicates strategies for transforming negative self-talk into positive self-affirmations and actions through the created campaign materials with some clarity, but may lack insight or persuasive power. Requires further refinement.

Beginning
1 Points

Struggles to communicate strategies for transforming negative self-talk into positive self-affirmations and actions through the created campaign materials, lacking clarity, insight, and persuasive power. Requires significant support and guidance.

Category 4

Campaign Presentation & Impact

This category assesses the student's ability to deliver a compelling presentation, demonstrate collaboration and teamwork skills, and effectively gather and incorporate feedback from the audience.
Criterion 1

Presentation Delivery

Delivers a compelling and well-organized presentation outlining the campaign's goals, activities, and impact, showcasing student learning and impact effectively.

Exemplary
4 Points

Delivers an exceptionally compelling and meticulously organized presentation that captivates the audience, highlighting the campaign's goals, activities, and profound impact with clarity, passion, and persuasive power, demonstrating exceptional student learning and transformative influence.

Proficient
3 Points

Delivers a compelling and well-organized presentation that engages the audience, outlining the campaign's goals, activities, and impact with clarity, enthusiasm, and persuasive power, demonstrating strong student learning and positive influence.

Developing
2 Points

Delivers a presentation that is somewhat organized, but may lack clarity or engagement, outlining the campaign's goals, activities, and impact with limited detail or enthusiasm. Demonstrates basic student learning and some influence.

Beginning
1 Points

Delivers a disorganized presentation that lacks clarity and engagement, struggling to outline the campaign's goals, activities, and impact with limited detail or enthusiasm. Demonstrates minimal student learning or influence.

Criterion 2

Collaboration & Teamwork

Demonstrates strong collaboration and teamwork skills in developing and implementing the positive vibes campaign, fostering effective communication and shared responsibility among peers.

Exemplary
4 Points

Demonstrates exceptional collaboration and teamwork skills, leading the development and implementation of the positive vibes campaign with remarkable effectiveness, fostering seamless communication, shared responsibility, and inspiring peers to achieve outstanding results.

Proficient
3 Points

Demonstrates strong collaboration and teamwork skills in developing and implementing the positive vibes campaign, fostering effective communication, shared responsibility, and positive interactions among peers to achieve successful outcomes.

Developing
2 Points

Demonstrates some collaboration and teamwork skills in developing and implementing the positive vibes campaign, but may experience occasional communication breakdowns or uneven distribution of responsibility among peers.

Beginning
1 Points

Demonstrates limited collaboration and teamwork skills in developing and implementing the positive vibes campaign, experiencing frequent communication breakdowns, uneven distribution of responsibility, and difficulty working effectively with peers.

Criterion 3

Feedback Integration

Effectively gathers and incorporates feedback from the audience to refine and improve the positive vibes campaign, demonstrating continuous improvement and responsiveness to community needs.

Exemplary
4 Points

Proactively gathers and skillfully incorporates feedback from the audience to refine and significantly improve the positive vibes campaign, demonstrating exceptional continuous improvement, adaptability, and a deep commitment to meeting and exceeding community needs with innovative solutions.

Proficient
3 Points

Effectively gathers and incorporates feedback from the audience to refine and improve the positive vibes campaign, demonstrating continuous improvement, adaptability, and a strong commitment to meeting community needs with practical solutions.

Developing
2 Points

Gathers some feedback from the audience, but may struggle to effectively incorporate it to refine and improve the positive vibes campaign, demonstrating limited continuous improvement or responsiveness to community needs.

Beginning
1 Points

Fails to gather or incorporate feedback from the audience, hindering the refinement and improvement of the positive vibes campaign, demonstrating minimal continuous improvement or responsiveness to community needs.

Reflection Prompts

End-of-project reflection questions to get students to think about their learning
Question 1

What was the most challenging aspect of creating the Positive Vibes campaign, and how did you overcome it?

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Question 2

How has your understanding of negative self-talk and positive self-affirmations changed as a result of this project?

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Question 3

To what extent do you believe your Positive Vibes campaign was effective in promoting positive self-talk within the school/community?

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Question 4

What is one thing you would do differently if you were to run this campaign again, and why?

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Question 5

How did collaborating with your peers contribute to the success of the Positive Vibes campaign?

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